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Merchant-Funded Rewards Programs are loyalty programs created to drive consumer purchasing behavior. They allow merchants to build and maintain customer relationships by gathering customer preferences.

Cardholders with rewards average 1.6 additional transactions per month1


Who Benefits from Merchant-Funded Rewards Programs? Everyone.



Program Providers
Potential to grow merchant base
Improved profitability
MerchantsConsumers
New customers
Repeat customers
Higher spend per transaction
Ability to earn rewards in addition to (but separate from) financial institution-issued rewards programs
IssuersAcquirers
Increased spend
Higher activation
Higher retention
Reduced redemption costs
Lower merchant attrition
Increased number of merchants
Increased number of transactions

Golden Retriever Systems (GRS) can assist Merchant-Funded Rewards Program providers with the following:

  • Security
  • Data Aggregation
  • Transaction Qualification
  • Program Rules
  • Reporting
  • Web sites
  • and more...

Benefits include:

  • Web-based interface for anytime access
  • Quick merchant boarding
  • Real time information
  • Insight into customer buying behavior

Contact us to learn how Golden Retriever Systems can help you grow your loyalty program.


1 TSYS Loyalty market study.


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